The wine tourism is a concept that goes beyond the simple consumption of a glass of wine: wine tourism is not selling wine, is a union of feelings and experiences that the wine lover lives in everything that implies this world not only to drink. Iter Vitis could also be a route to abstemious. Take a walk in a vineyard and see how nature combined with human labor creates spectacular landascapes, learn more about the universe of wine talking to a small producer, visit a library of only texts on wine and vine topics, admire an archaeological site where wine was produced thousand years ago, discover ancient vine varieties. Under the Iter Vitis perspective wine tourisme is replaced as a cultural activity like visiting museums, castles, cathedral.