{"id":3418,"date":"2025-05-23T13:55:37","date_gmt":"2025-05-23T13:55:37","guid":{"rendered":"https:\/\/itervitis.eu\/?p=3418"},"modified":"2025-05-23T13:55:41","modified_gmt":"2025-05-23T13:55:41","slug":"reus-joins-iter-vitis","status":"publish","type":"post","link":"https:\/\/itervitis.eu\/fr\/reus-joins-iter-vitis\/","title":{"rendered":"Reus Joins Iter Vitis"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Launch of the European Vermouth Route <\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On the 21st of May the historic Enological Station of Reus hosted the official presentation of the city\u2019s accession\u2014through its City Promotion Agency Reus Promoci\u00f3\u2014to Iter Vitis, the Cultural Route of the Council of Europe dedicated to the heritage of wine. This milestone represents a new step in the city\u2019s international positioning strategy and marks the official launch of a new section within Iter Vitis: the European Vermouth Route.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The event was attended by Natalia Turcanu, representing Iter Vitis, and Francesco Roletti, vermouth producer from Turin and representative of the Association of Historic Caf\u00e9s of Turin and Piedmont, which has also recently joined the Iter Vitis network as a key promoter of the history and tradition of vermouth in Italy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Together, these entities are spearheading the development of the Vermouth Section of Iter Vitis, a thematic focus that aims to recognize and promote vermouth as a culturally significant product deeply rooted in European viticultural heritage. The new section is envisioned as a collaborative platform for launching the European Vermouth Route, connecting territories, producers, and institutions that share a commitment to preserving and celebrating the history and identity of this iconic fortified wine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">During the presentation, Noem\u00ed Llaurad\u00f3, City Councillor for Promotion of Reus, emphasized the importance of embedding the vermouth tradition within the broader framework of Iter Vitis:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThere is no doubt that our city, alongside well-established institutions such as Iter Vitis and thanks to international partnerships like the one initiated with Turin\u2019s Historic Caf\u00e9s Association, is strengthening its external projection and fulfilling its goal to become a high-quality destination recognized on the international stage.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The creation of the vermouth section is built on the solid foundations of Iter Vitis, which was recognized by the Council of Europe in 2009 and currently connects over 25 countries across the continent. By incorporating cultural products derived from vineyards\u2014such as vermouth\u2014Iter Vitis continues to expand its scope while preserving the values of tradition, sustainability, and innovation that lie at the heart of the Cultural Routes programme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The network is now prepared to activate specific initiatives related to the European Vermouth Route, with the aim of growing this thematic branch through existing members and new partners who share this vision.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><div class=\"wpcp-wp-lightbox-host wpcp-advanced-image-lightbox-icon-hover\"><a class=\"wpcp-wp-lightbox-image-link\" href=\"https:\/\/itervitis.eu\/wp-content\/uploads\/2025\/05\/IMG_2993.jpeg\" data-wpcp-wp-lb-image=\"1\"><img decoding=\"async\" width=\"1024\" height=\"515\" data-src=\"https:\/\/itervitis.eu\/wp-content\/uploads\/2025\/05\/IMG_2993-1024x515.jpeg\" alt=\"\" class=\"wp-image-3419 lazyload\" data-srcset=\"https:\/\/itervitis.eu\/wp-content\/uploads\/2025\/05\/IMG_2993-1024x515.jpeg 1024w, https:\/\/itervitis.eu\/wp-content\/uploads\/2025\/05\/IMG_2993-300x151.jpeg 300w, https:\/\/itervitis.eu\/wp-content\/uploads\/2025\/05\/IMG_2993-768x386.jpeg 768w, https:\/\/itervitis.eu\/wp-content\/uploads\/2025\/05\/IMG_2993.jpeg 1242w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/515;\" \/><\/a><a href=\"https:\/\/itervitis.eu\/wp-content\/uploads\/2025\/05\/IMG_2993.jpeg\" data-fancybox=\"wpcp-wp-img-3420\" class=\"wpcp-lightbox-trigger wpcp-advanced-image-lightbox-icon wpcp-position-top-right wpcp-advanced-image-lightbox-icon-hover wpcp-global-lightbox-icon wpcp-lightbox-icon--global wpcp-lb-icon-style-default\" data-wpcp-lb-icon-source=\"global\" aria-label=\"Open image in lightbox\" data-thumb-src=\"https:\/\/itervitis.eu\/wp-content\/uploads\/2025\/05\/IMG_2993-300x151.jpeg\" data-wpcp-lb-single=\"1\"><span class=\"wpcp-icon-container\"><svg viewBox=\"0 0 20 20\"><path d=\"M17.6585 16.025L14.2437 12.6198C15.1716 11.3338 15.6121 9.7613 15.4871 8.1819C15.362 6.60251 14.6795 5.11847 13.5607 3.99351C12.936 3.36206 12.1916 2.86066 11.3709 2.51845C10.5502 2.17623 9.66952 2 8.77995 2C7.89039 2 7.00969 2.17623 6.18899 2.51845C5.36829 2.86066 4.62395 3.36206 3.99919 3.99351C3.36594 4.61649 2.86312 5.35871 2.51992 6.17708C2.17673 6.99545 2 7.87365 2 8.76068C2 9.64772 2.17673 10.5259 2.51992 11.3443C2.86312 12.1627 3.36594 12.9049 3.99919 13.5279C5.11957 14.6901 6.62279 15.4103 8.23285 15.5562C9.84291 15.7022 11.4517 15.2641 12.7639 14.3224L16.1788 17.7275C16.3849 17.9034 16.6473 18 16.9186 18C17.1899 18 17.4523 17.9034 17.6585 17.7275C18.1138 17.16 18.1138 16.5925 17.6585 16.025ZM5.59278 12.0523C5.16258 11.6298 4.82094 11.1263 4.58774 10.5709C4.35455 10.0156 4.23446 9.41951 4.23446 8.81744C4.23446 8.21536 4.35455 7.6193 4.58774 7.06394C4.82094 6.50859 5.16258 6.00503 5.59278 5.58257C6.01644 5.15359 6.52144 4.81292 7.07838 4.58039C7.63532 4.34786 8.23308 4.22811 8.83687 4.22811C9.44066 4.22811 10.0384 4.34786 10.5954 4.58039C11.1523 4.81292 11.6573 5.15359 12.081 5.58257C12.5112 6.00503 12.8528 6.50859 13.086 7.06394C13.3192 7.6193 13.4393 8.21536 13.4393 8.81744C13.4393 9.41951 13.3192 10.0156 13.086 10.5709C12.8528 11.1263 12.5112 11.6298 12.081 12.0523C11.6573 12.4813 11.1523 12.822 10.5954 13.0545C10.0384 13.287 9.44066 13.4068 8.83687 13.4068C8.23308 13.4068 7.63532 13.287 7.07838 13.0545C6.52144 12.822 6.01644 12.4813 5.59278 12.0523Z\" \/><\/svg><\/span><\/a><\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Launch of the European Vermouth Route On the 21st of May the historic Enological Station of Reus hosted the official presentation of the city\u2019s accession\u2014through its City Promotion Agency Reus Promoci\u00f3\u2014to Iter Vitis, the Cultural Route of the Council of Europe dedicated to the heritage of wine. This milestone represents a new step in the [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-3418","post","type-post","status-publish","format-standard","category-news-and-events","entry","has-post-thumbnail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Reus Joins Iter Vitis - Itervitis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itervitis.eu\/fr\/reus-joins-iter-vitis\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reus Joins Iter Vitis - Itervitis\" \/>\n<meta property=\"og:description\" content=\"Launch of the European Vermouth Route On the 21st of May the historic Enological Station of Reus hosted the official presentation of the city\u2019s accession\u2014through its City Promotion Agency Reus Promoci\u00f3\u2014to Iter Vitis, the Cultural Route of the Council of Europe dedicated to the heritage of wine. 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